Create a mock of what a revamped website could potentially look like. Also create framework for website pages and navigation.
What We Did
Logo Design, Branding, Web Design
BUILDING A BRAND
Progressive Seed came to us looking for advice on their current website. They were specifically wondering if we had any ideas on how they could market themselves better to farmers and how they could revamp their current site. Essentially, they were looking for a mockup of our thoughts.
Though mock-ups aren’t typically something we offer, the owner of Progressive Seed is a very close friend of ours so the idea of helping was exciting.
After looking at the current site, we quickly realized there wasn’t much of a brand. By definition, they were lacking the symbols and design that identified them and separated them from other businesses in the same field.
DESIGNING A LOGO
Knowing that Progressive Seed sells both corn and soybean seeds, we wanted the logo to represent that. In creating a tagline, in our next step, we also wanted to relate it to “growth” as they are also consultants to farmers.
Adding in the tagline helps inform the consumer that they sell seeds and consult with farmers.
From the ground up, we help your farm grow.
The neat thing about Progressive Seed is upon arriving at your farm, they will do soil testing to figure out the right type of seed for your condition as well as suggest fertilizers and more. In short, they don’t just sell seeds, they help grow your business – in this case, your crop.
MOCKING A WEBSITE
The original Progressive Seed website had a lot of great information on it, but could use a bit of help with organization. We create a few icons to help visualize how Progressive Seed can be assets to farmers.
We are excited to continue working with Progressive Seed and assist them in moving forward with a new design when they are ready!